Social Media with Email Marketing

Was looking through some online marketing magazine, when I found an interesting article that advocated the mixing of social media with email marketing strategy…  Hmm.. maybe there is something I can leverage on?

http://www.mediabuyerplanner.com/2009/04/23/social-email-campaigns-to-increase-nearly-400-in-2009/

I find it quite interesting, as recently, I was exposed to CNI business school who were willing to pay 1-2k for a solitary blast to eHoteliers database.  I guess.. this shows the importance of a targeted group of clientele.  I think Social Media.. might be the next easy thing to get a targeted group of clientele.  Provide something useful.. and sure.. people should flock there.

Was thinking of Cinema timings and locations.  Why not build a site that allows people to very easily locate the nearest cinema showing their favorite shows?  Currently, the navigation is pretty unfriendly… On top of it, maybe we can leverage on Facebook for dissemination of the app.  The app can also let people review the movies really easily.. and surely.. we would much prefer to read our friends’ reviews over those posted by some crap people.  :P

Anyway, started getting my intern to GeoCode the cinemas in Singapore…. :P  

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